Full-Stack Email Marketer

Your email list is the only audience you actually own. Everything else is rented, and the rent keeps going up.

That is why I start with email and go further into it than most marketers do. I plan the campaigns, write them, build the funnels that feed the list, and set up the sending records so the messages land in an inbox instead of a spam folder. I have been doing this for over five years, inside agency teams and directly with clients.

Strategy, copywriting, funnels, offer launches and the technical build underneath.

Your list, cleaned and segmented Verified, authenticated, actually delivered WELCOME NURTURE OFFER Revenue from the list you already had
3M+Subscribers across the client brands I have worked on
$5M+In sales from campaigns I worked on with agency teams
5+ yrsEmail, strategy, copy and tech
1Email platform built and running live
Why this usually goes wrong

Most companies do not have a marketing problem. They have a handoff problem.

The strategy lives with a consultant. The copy comes from a freelancer. The funnel is a developer's job. Deliverability belongs to nobody until the open rate falls off a cliff. Four people, four invoices, and not one of them able to see the whole thing.

01

The strategist writes a plan that nobody on the team can actually execute.

02

The copywriter writes to a brief that misreads who the buyer is.

03

The developer builds the funnel exactly as specified, and it converts badly.

04

The emails land in spam, and everyone agrees it must be the copy.

I do all four. When something breaks there is nobody to point at, and nothing gets lost between the people who were meant to hand it over.

Services

Email first, because that is where the money usually is.

Most clients start with one thing and expand. You are welcome to take only the piece you are missing, and I will tell you honestly if that is not the piece holding you back.

Main service

Full-stack email marketing

Most people who say they do email marketing mean they write the emails. I mean the whole channel. I set up the platform, authenticate the sending domain, clean and segment the list, build the automations, write every campaign that goes out, and read the numbers afterwards to work out what to change.

If you already have a list, the first job is finding out why it is underperforming, because it is almost never the subject lines. If you do not have a list yet, building it properly is where we start, on infrastructure that will not fall over when it grows.

  • Platform setup, migration and account structure
  • Domain authentication with SPF, DKIM and DMARC
  • Deliverability audits and sender reputation repair
  • List cleaning, verification and ongoing hygiene
  • Behavioural segmentation and lifecycle automation
  • Campaign writing, broadcasts and launch sequences
  • Welcome, nurture, abandonment and win-back flows
  • Reporting, revenue attribution and testing

Marketing strategy

Deciding what to sell and who to sell it to

The plan comes before the writing. I work out what the offer should be, who it is for, what order to sell it in, and how the customer journey fits together before anybody opens a document.

Technical setup and builds

Making the plan survive contact with reality

Websites (this one included), DNS records, CRM configuration, integrations, and professional email routed into Gmail so you never have to open a clunky webmail inbox again. When the tool I need does not exist, I build it.

Sales funnels

The path from stranger to buyer

Landing pages, opt-ins, upsells and the sequences that connect them. I design the path, write it and build it, so nothing gets lost in a handover between three different freelancers.

Offer creation and launches

Turning what you know into something you sell

Courses, digital products and paid communities, from shaping the offer through to the launch calendar and the emails that carry it. I have built the delivery side of this as well as the marketing.

Copywriting

The words that do the selling

Long-form sales pages, VSL and TSL scripts, email campaigns, landing pages and cold outreach. Five years of direct response, trained through AWAI and sharpened on work where the number either moved or it did not. My rule is simple. Be specific, and never insult the reader's intelligence.

Two ways in

It comes down to one question. Do you already have an audience?

These are genuinely different jobs. Most agencies sell the same package either way, which is why one of the two always underperforms.

You have a list.

Established brands, creators, publishers, membership businesses

You built an audience and you know it is worth more than it currently produces. The problem is rarely the list itself. It is that nobody has segmented it, cleaned it, or written to it like they know who is on the other end.

  • Deliverability audit, so you know how much of your list is actually seeing you
  • Segmentation rebuilt around behaviour rather than signup date
  • A re-engagement campaign to wake the dormant half
  • Lifecycle automations that sell without you pressing send
  • A launch calendar with offers worth launching
  • Revenue attribution, so you know what earned what

You do not. Yet.

Startups, funded teams, consultants, course creators starting out

You have something worth selling and no reliable way to reach people. The goal here is not a big list. It is a list of the right people, built on infrastructure that will not collapse the month it starts growing.

  • Offer and positioning settled before anything gets built
  • Lead magnet and opt-in funnel, written and built
  • Sending domain authenticated from the first day
  • Welcome and nurture sequence that converts on arrival
  • Organic traffic to feed it
  • Launch execution when you are ready to sell
Proof

I do not just recommend this infrastructure. I built some of it.

The fastest way to find out whether someone really understands email is to ask what happens when it fails. I learned by building the thing that is not allowed to fail.

MailPerch

Founder and builder, getmailperch.com
Live in production

A complete email service provider, designed and built from scratch and running live on its own domain. Not a template and not a wrapper on somebody else's dashboard. List verification, authenticated sending, a visual automation canvas, a drag and drop page and funnel builder, course hosting, billing and a deliverability dashboard, all behind one login.

It was built backwards from a single question. Will this land? That is the same question I bring to a client's existing setup on day one.

  • Verification engine with syntax, MX and mailbox checks and 0 to 100 deliverability scoring
  • Multi-tenant domain authentication with generated SPF, DKIM and DMARC records
  • Visual automation canvas with event triggers and branching
  • Drag and drop email designer with automatic plain text generation
  • No-code page builder for landing pages, popups and multi-step funnels
  • Real-time behavioural segmentation across opens, clicks, tags and fields
  • Revenue and UTM attribution down to the individual subscriber
  • Tiered billing, usage pooling, trials and on-page checkout
SMTP infrastructureSPF / DKIM / DMARC Database designMulti-tenant auth Billing systemsFront-end UI
Open MailPerch →

Websites I designed, wrote and built

Copy, design, code and hosting, start to finish
Live, click through

That includes the site you are reading now. I wrote every word on it, designed the layout and the illustrations, coded each page by hand and set up the hosting it runs on. If you want to know what I would build for you, you are already looking at a sample.

The same is true of my virtual support site, which has a completely different look for a completely different buyer, and of MailPerch, where I built both the marketing site and the email platform behind it.

Growth Partner Finder

Designer and builder, agency operating system
Private, demo on request

Nine connected modules behind one API. It finds prospects across seven public sources, scores them, works out the gap in how they make money, drafts the outreach and runs the pipeline through to a closed deal.

The scoring model is the interesting part. It rewards a large audience paired with weak monetisation, because that gap is the opportunity. A creator with half a million subscribers and no email list scores high. One already running a full funnel scores low, because there is nothing left to add. That single inversion turns a list of names into a ranked list of deals.

PythonFastAPIPostgreSQL DockerLLM integrationREST API

Conversion sites for local businesses

Strategy, copy, design and build, Miami-Dade, FL
Live, click through

Working sites built for real businesses that had a Google listing and nothing else. Researched from their public profile, written to convert a phone call, built and shipped. Open them, they work on your phone.

Writing

Copy that respects the reader's intelligence.

A reader will forgive you for asking them to spend money. They will not forgive you for insulting them. Four leads, four markets.

Long-form sales page, supplement
"I was fifty-four when a friend of mine, a doctor, suggested I start keeping a spare pair of underwear in the car. He was not being unkind about it. He had watched me leave the table twice during one dinner."
Men do not buy prostate supplements because of symptoms. They buy because of what the symptoms took from them. The lead stays quiet on purpose, because this reader has been shouted at by enough advertising already.
High-ticket sales letter, coaching
"He did ten years in an Indiana maximum-security prison. He came out with a plan."
No money-back guarantee and an exhausted market, so risk got reversed with biography instead. Every competitor's credibility rests on something you cannot verify. This you can check, which is why it opens the letter.
Cold outbound, nonprofit B2B
"$250M fund, women's health, Dec 3 deadline."
Subject lines that look like marketing get deleted. This one looks like internal mail because it is intelligence rather than a pitch. The sender's track record appears later, as the reason she knew about it first.
Value email, marketing list
"What is better than paying Google every month for traffic? Not paying Google every month for traffic. Paid ads are renting. SEO is owning."
One metaphor doing all the work. The reader arrives at the conclusion a beat before the copy states it, which is the only way a conclusion really lands.
Recommendations

Anyone can describe their own work well. It carries more weight coming from the people who have seen it.

These are a few of the recommendations that copywriters, marketers and clients I have worked with left on my LinkedIn profile. They cover the writing, the thinking behind it and what I am like to work with.

If you are looking for a copywriter with deep knowledge of the craft, someone who can convey your message clearly and hold your audience's attention, Godswill is the person to turn to.
MCMark John CabanteCopywriter, content writer and video storytellerWorked on the same team
Godswill has a natural talent for leadership, and he is always there to help. His extensive knowledge has got me unstuck more times than I can count. Working with him was a great experience.
AHAyanda HlopheOffer publisher and fractional CMOWorked on the same team
I highly recommend working with Godswill. He is incredibly intelligent and creative, always full of ideas, and he has a powerful work ethic. I enjoy learning from him.
AEDr Alaa EldirdiriMBBS, healthtech and AI, product managementWorked on the same team
Godswill is an email copywriter and marketer who is deeply committed to his work and excellent at what he does. He delivers beyond expectations.
EAEvelyn AyosamEmail copywriter and content writerWorked alongside Godswill as a junior colleague
Godswill is a good teacher and a very good copywriter.
AMAmy McDanielAdministrative assistantClient

Wording lightly tidied for grammar, with nothing added. Read the originals on LinkedIn →

About
Godswill Ifeanyichukwu

Godswill Ifeanyichukwu

I started as a copywriter. Then clients kept asking for things copywriters do not do, like setting up the platform, fixing the deliverability, building the funnel and launching the course, and I decided learning was cheaper than saying no.

Five years later I run marketing for an education platform reaching learners in more than thirty countries, write for a US consumer health brand where every claim has to survive a compliance review, and design lifecycle systems that took roughly sixty percent of the manual work out of client operations. Segmentation and testing frameworks I built lifted click-through and purchase conversions by twenty eight percent for an agency client.

Somewhere in there I got tired of paying four subscriptions to do one job, so I built my own email service provider. It is live, it is real, and you can sign up for it.

That is the whole pitch. I am one person who can see the entire channel, and who has built enough of it to know where it breaks.

2024 to present
Remote

Full-Stack Marketing and AI Automation Strategist

Linn Virtual Solutions
  • Support multiple client accounts across marketing, operations, customer journeys and automation
  • Designed customer journeys integrating CRM, email and AI chatbots, cutting manual workload by around sixty percent
  • Built AI agents and workflow automations for onboarding and support, plus reporting dashboards
2024 to 2026
Remote, via partner agency

Email and SMS Marketing Strategist

Agency Client (confidential)
  • End-to-end email and SMS operations covering planning, segmentation, copy, automation, testing, deliverability and reporting
  • Segmentation and A/B frameworks that increased click-through and purchase conversions by twenty eight percent
  • Implemented deliverability and list hygiene routines across the account
2020 to present
Remote

Copywriter and Marketing Consultant

Ricks Creative Agency
  • Email sequences, landing pages, funnels, webinars, upsells and retention campaigns
  • Coordinate delivery across design, video and automation contributors through to launch
Nov 2023 to present
Remote

Marketing Manager and Copywriter

English for Positive Change
  • Direct digital marketing for an education platform serving learners in more than thirty countries
  • Run email, social, webinar and content activity with AI-assisted production workflows
Dec 2023 to present
Remote

Direct-Response Copywriter

Living Natural Ways
  • Long-form sales letters, VSL and TSL scripts, sales emails and launch creative for a US consumer brand
  • Work with design and compliance to keep persuasive copy accurate and defensible
Tools
KlaviyoActiveCampaignGoHighLevel HubSpotMailchimpZapier MakeGA4Looker Studio WordPressWebflowShopify FigmaNotionClickUp AsanaSlackPython FastAPIPostgreSQLHTML / CSS / JS Claude
Start a project

Tell me what is not working.

Send me what you are selling, who you are selling it to, and where it is stuck. I will tell you honestly whether I am the right person, what I would do first, and roughly what it costs. If it is not a fit I will say so, and point you somewhere better.

Based in
Aba, Nigeria, works worldwide
Response time
Within one business day

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